{"id":1037,"date":"2026-05-27T10:21:35","date_gmt":"2026-05-27T10:21:35","guid":{"rendered":"https:\/\/555.com.au\/?page_id=1037"},"modified":"2026-05-27T10:21:35","modified_gmt":"2026-05-27T10:21:35","slug":"loyalty-rewards","status":"publish","type":"page","link":"https:\/\/555.com.au\/index.php\/loyalty-rewards\/","title":{"rendered":"Loyalty Rewards"},"content":{"rendered":"<h2 data-section-id=\"182gghn\" data-start=\"119\" data-end=\"172\">Rewarding Viewers, Customers and Community Members<\/h2>\n<p data-start=\"174\" data-end=\"337\">At <strong data-start=\"177\" data-end=\"191\">555.com.au<\/strong>, we believe that audiences should not only watch content. They should also be able to participate, support brands, receive value and be rewarded.<\/p>\n<p data-start=\"339\" data-end=\"486\">Our <strong data-start=\"343\" data-end=\"362\">Loyalty Rewards<\/strong> system is part of our bigger vision to connect online TV, social media, marketplaces, group deals and community engagement.<\/p>\n<p data-start=\"488\" data-end=\"507\">The goal is simple:<\/p>\n<p data-start=\"509\" data-end=\"624\"><strong data-start=\"509\" data-end=\"624\">To reward people for watching, participating, buying, sharing and supporting the brands and channels they love.<\/strong><\/p>\n<h2 data-section-id=\"12i4nh0\" data-start=\"631\" data-end=\"658\"><\/h2>\n<h2 data-section-id=\"12i4nh0\" data-start=\"631\" data-end=\"658\">What Is Loyalty Rewards?<\/h2>\n<p data-start=\"660\" data-end=\"756\">Loyalty Rewards is a future rewards system connected with the 555.com.au media-commerce network.<\/p>\n<p data-start=\"758\" data-end=\"790\">Users may be rewarded when they:<\/p>\n<ul data-start=\"792\" data-end=\"1009\">\n<li data-section-id=\"1j54zix\" data-start=\"792\" data-end=\"809\">watch our shows<\/li>\n<li data-section-id=\"btnv5d\" data-start=\"810\" data-end=\"830\">join our community<\/li>\n<li data-section-id=\"bw1wuk\" data-start=\"831\" data-end=\"867\">buy products from our marketplaces<\/li>\n<li data-section-id=\"axf8yp\" data-start=\"868\" data-end=\"888\">use special offers<\/li>\n<li data-section-id=\"b6sw9k\" data-start=\"889\" data-end=\"907\">support sponsors<\/li>\n<li data-section-id=\"ebir70\" data-start=\"908\" data-end=\"923\">share content<\/li>\n<li data-section-id=\"1g34zel\" data-start=\"924\" data-end=\"953\">participate in competitions<\/li>\n<li data-section-id=\"aesvnn\" data-start=\"954\" data-end=\"979\">attend events and expos<\/li>\n<li data-section-id=\"190iy9u\" data-start=\"980\" data-end=\"1009\">refer friends or businesses<\/li>\n<\/ul>\n<p data-start=\"1011\" data-end=\"1096\">The more people engage with our channels and offers, the more value they may receive.<\/p>\n<h2 data-section-id=\"1xiorw1\" data-start=\"1103\" data-end=\"1125\"><\/h2>\n<h2 data-section-id=\"1xiorw1\" data-start=\"1103\" data-end=\"1125\">Why Loyalty Matters<\/h2>\n<p data-start=\"1127\" data-end=\"1162\">Traditional advertising is one-way.<\/p>\n<p data-start=\"1164\" data-end=\"1248\">A business pays for an ad, the audience sees it, and then the connection often ends.<\/p>\n<p data-start=\"1250\" data-end=\"1315\">At 555.com.au, we want to create a stronger relationship between:<\/p>\n<p data-start=\"1317\" data-end=\"1384\"><strong data-start=\"1317\" data-end=\"1384\">Brands \u2192 Shows \u2192 Audience \u2192 Offers \u2192 Rewards \u2192 Repeat Customers<\/strong><\/p>\n<p data-start=\"1386\" data-end=\"1507\">Loyalty Rewards helps turn viewers into customers, customers into repeat buyers, and repeat buyers into a real community.<\/p>\n<h2 data-section-id=\"xrf996\" data-start=\"1514\" data-end=\"1529\"><\/h2>\n<h2 data-section-id=\"xrf996\" data-start=\"1514\" data-end=\"1529\">How It Works<\/h2>\n<p data-start=\"1531\" data-end=\"1566\">Our loyalty model can connect with:<\/p>\n<ul data-start=\"1568\" data-end=\"1719\">\n<li data-section-id=\"1azl2d3\" data-start=\"1568\" data-end=\"1582\">online shows<\/li>\n<li data-section-id=\"g8sgt6\" data-start=\"1583\" data-end=\"1607\">social media campaigns<\/li>\n<li data-section-id=\"2zeo4v\" data-start=\"1608\" data-end=\"1631\">marketplace purchases<\/li>\n<li data-section-id=\"d5a5ag\" data-start=\"1632\" data-end=\"1645\">group deals<\/li>\n<li data-section-id=\"1o8unov\" data-start=\"1646\" data-end=\"1662\">sponsor offers<\/li>\n<li data-section-id=\"1hi6dxq\" data-start=\"1663\" data-end=\"1677\">competitions<\/li>\n<li data-section-id=\"2dvqm9\" data-start=\"1678\" data-end=\"1691\">live events<\/li>\n<li data-section-id=\"1f5nauu\" data-start=\"1692\" data-end=\"1719\">future expo participation<\/li>\n<\/ul>\n<p data-start=\"1721\" data-end=\"1845\">A viewer may watch a show, discover a product, claim a special offer, make a purchase and receive rewards for participating.<\/p>\n<p data-start=\"1847\" data-end=\"1947\">This creates a more active and valuable relationship between the audience and the brands we promote.<\/p>\n<h2 data-section-id=\"1ei9t5f\" data-start=\"1954\" data-end=\"1976\"><\/h2>\n<h2 data-section-id=\"1ei9t5f\" data-start=\"1954\" data-end=\"1976\">Rewards for Viewers<\/h2>\n<p data-start=\"1978\" data-end=\"2029\">Viewers may be rewarded for simple actions such as:<\/p>\n<ul data-start=\"2031\" data-end=\"2223\">\n<li data-section-id=\"m4buhk\" data-start=\"2031\" data-end=\"2056\">watching selected shows<\/li>\n<li data-section-id=\"wmbbqt\" data-start=\"2057\" data-end=\"2077\">joining a campaign<\/li>\n<li data-section-id=\"1fsoqpo\" data-start=\"2078\" data-end=\"2104\">subscribing to a channel<\/li>\n<li data-section-id=\"cxn4r4\" data-start=\"2105\" data-end=\"2122\">sharing a video<\/li>\n<li data-section-id=\"6r0nd0\" data-start=\"2123\" data-end=\"2147\">voting in competitions<\/li>\n<li data-section-id=\"aw9bzu\" data-start=\"2148\" data-end=\"2174\">claiming a special offer<\/li>\n<li data-section-id=\"19rc431\" data-start=\"2175\" data-end=\"2200\">attending a live stream<\/li>\n<li data-section-id=\"4tcnka\" data-start=\"2201\" data-end=\"2223\">supporting a sponsor<\/li>\n<\/ul>\n<p data-start=\"2225\" data-end=\"2310\">This encourages more engagement and helps build a loyal audience around each channel.<\/p>\n<h2 data-section-id=\"1ig7cnh\" data-start=\"2317\" data-end=\"2341\"><\/h2>\n<h2 data-section-id=\"1ig7cnh\" data-start=\"2317\" data-end=\"2341\">Rewards for Customers<\/h2>\n<p data-start=\"2343\" data-end=\"2422\">Customers may receive rewards when they buy through our marketplaces or offers.<\/p>\n<p data-start=\"2424\" data-end=\"2441\">This may include:<\/p>\n<ul data-start=\"2443\" data-end=\"2603\">\n<li data-section-id=\"5vz1hm\" data-start=\"2443\" data-end=\"2460\">discount points<\/li>\n<li data-section-id=\"q2phbm\" data-start=\"2461\" data-end=\"2478\">special coupons<\/li>\n<li data-section-id=\"bvcaah\" data-start=\"2479\" data-end=\"2496\">exclusive deals<\/li>\n<li data-section-id=\"19mjun3\" data-start=\"2497\" data-end=\"2521\">early access to offers<\/li>\n<li data-section-id=\"1x3igys\" data-start=\"2522\" data-end=\"2539\">product bundles<\/li>\n<li data-section-id=\"1g9nfk9\" data-start=\"2540\" data-end=\"2555\">bonus rewards<\/li>\n<li data-section-id=\"hkj59d\" data-start=\"2556\" data-end=\"2580\">member-only promotions<\/li>\n<li data-section-id=\"1ipz24r\" data-start=\"2581\" data-end=\"2603\">future expo benefits<\/li>\n<\/ul>\n<p data-start=\"2605\" data-end=\"2672\">The goal is to give customers more reasons to return and buy again.<\/p>\n<h2 data-section-id=\"94kytu\" data-start=\"2679\" data-end=\"2700\"><\/h2>\n<h2 data-section-id=\"94kytu\" data-start=\"2679\" data-end=\"2700\">Rewards for Brands<\/h2>\n<p data-start=\"2702\" data-end=\"2736\">Loyalty Rewards also helps brands.<\/p>\n<p data-start=\"2738\" data-end=\"2764\">Brands can use rewards to:<\/p>\n<ul data-start=\"2766\" data-end=\"2991\">\n<li data-section-id=\"1h1vxxi\" data-start=\"2766\" data-end=\"2789\">attract new customers<\/li>\n<li data-section-id=\"7l7484\" data-start=\"2790\" data-end=\"2818\">encourage repeat purchases<\/li>\n<li data-section-id=\"1d451ek\" data-start=\"2819\" data-end=\"2843\">promote special offers<\/li>\n<li data-section-id=\"dnf1jd\" data-start=\"2844\" data-end=\"2883\">build stronger customer relationships<\/li>\n<li data-section-id=\"ry0pdl\" data-start=\"2884\" data-end=\"2926\">reward people who support their products<\/li>\n<li data-section-id=\"1tkg6y2\" data-start=\"2927\" data-end=\"2958\">increase campaign performance<\/li>\n<li data-section-id=\"131iomc\" data-start=\"2959\" data-end=\"2991\">create long-term brand loyalty<\/li>\n<\/ul>\n<p data-start=\"2993\" data-end=\"3093\">Instead of only offering a one-time discount, brands can become part of a continuing rewards system.<\/p>\n<h2 data-section-id=\"13id3mg\" data-start=\"3100\" data-end=\"3129\"><\/h2>\n<h2 data-section-id=\"13id3mg\" data-start=\"3100\" data-end=\"3129\">Connected With Group Deals<\/h2>\n<p data-start=\"3131\" data-end=\"3184\">Loyalty Rewards works naturally with <strong data-start=\"3168\" data-end=\"3183\">Group Deals<\/strong>.<\/p>\n<p data-start=\"3186\" data-end=\"3305\">A customer may receive a special price through a group deal and also earn rewards for buying, sharing or participating.<\/p>\n<p data-start=\"3307\" data-end=\"3337\">This creates a stronger offer:<\/p>\n<p data-start=\"3339\" data-end=\"3388\"><strong data-start=\"3339\" data-end=\"3388\">Better deal + better content + better rewards<\/strong><\/p>\n<p data-start=\"3390\" data-end=\"3479\">For brands, this can increase exposure and sales.<br data-start=\"3439\" data-end=\"3442\" \/>For customers, it creates more value.<\/p>\n<h2 data-section-id=\"j8mmtc\" data-start=\"3486\" data-end=\"3516\"><\/h2>\n<h2 data-section-id=\"j8mmtc\" data-start=\"3486\" data-end=\"3516\">Connected With Our Channels<\/h2>\n<p data-start=\"3518\" data-end=\"3581\">Each 555.com.au channel can have its own rewards opportunities.<\/p>\n<p data-start=\"3583\" data-end=\"3592\">Examples:<\/p>\n<h3 data-section-id=\"6243i3\" data-start=\"3594\" data-end=\"3613\">Greek Channel<\/h3>\n<p data-start=\"3614\" data-end=\"3720\">Rewards for supporting Greek products, watching Greek community shows and buying through GreekMade.com.au.<\/p>\n<h3 data-section-id=\"1oq5jrv\" data-start=\"3722\" data-end=\"3742\">Beauty Channel<\/h3>\n<p data-start=\"3743\" data-end=\"3846\">Rewards for buying beauty products, joining campaigns, watching tutorials and claiming wellness offers.<\/p>\n<h3 data-section-id=\"10gmsro\" data-start=\"3848\" data-end=\"3865\">Pet Channel<\/h3>\n<p data-start=\"3866\" data-end=\"3956\">Rewards for buying pet products, supporting pet brands and engaging with pet care content.<\/p>\n<h3 data-section-id=\"xgygni\" data-start=\"3958\" data-end=\"3978\">Soccer Channel<\/h3>\n<p data-start=\"3979\" data-end=\"4078\">Rewards for supporting clubs, buying soccer products, watching interviews and joining competitions.<\/p>\n<h3 data-section-id=\"1reaalf\" data-start=\"4080\" data-end=\"4102\">Business Channel<\/h3>\n<p data-start=\"4103\" data-end=\"4205\">Rewards for downloading guides, joining workshops, booking consultations and starting a product brand.<\/p>\n<hr data-start=\"4207\" data-end=\"4210\" \/>\n<h2 data-section-id=\"n1jypo\" data-start=\"4212\" data-end=\"4244\">Future Token or Points System<\/h2>\n<p data-start=\"4246\" data-end=\"4329\">In the future, 555.com.au may develop a points-based or token-style rewards system.<\/p>\n<p data-start=\"4331\" data-end=\"4432\">This could allow users to collect rewards across different channels, marketplaces, offers and events.<\/p>\n<p data-start=\"4434\" data-end=\"4472\">Rewards could potentially be used for:<\/p>\n<ul data-start=\"4474\" data-end=\"4603\">\n<li data-section-id=\"mwqrom\" data-start=\"4474\" data-end=\"4485\">discounts<\/li>\n<li data-section-id=\"1344luq\" data-start=\"4486\" data-end=\"4502\">special offers<\/li>\n<li data-section-id=\"v966f4\" data-start=\"4503\" data-end=\"4517\">event access<\/li>\n<li data-section-id=\"dp5eb3\" data-start=\"4518\" data-end=\"4539\">competition entries<\/li>\n<li data-section-id=\"1jpebt2\" data-start=\"4540\" data-end=\"4560\">partner promotions<\/li>\n<li data-section-id=\"qah8z7\" data-start=\"4561\" data-end=\"4583\">marketplace benefits<\/li>\n<li data-section-id=\"yf2yy1\" data-start=\"4584\" data-end=\"4603\">sponsor campaigns<\/li>\n<\/ul>\n<p data-start=\"4605\" data-end=\"4716\">Any future loyalty or token system will be developed carefully, with clear rules and compliance where required.<\/p>\n<h2 data-section-id=\"1t7pzi9\" data-start=\"4723\" data-end=\"4738\"><\/h2>\n<h2 data-section-id=\"1t7pzi9\" data-start=\"4723\" data-end=\"4738\">For Sponsors<\/h2>\n<p data-start=\"4740\" data-end=\"4802\">Sponsors can use Loyalty Rewards to create stronger campaigns.<\/p>\n<p data-start=\"4804\" data-end=\"4883\">Instead of only sponsoring a show, a sponsor can offer rewards to the audience.<\/p>\n<p data-start=\"4885\" data-end=\"4902\">This may include:<\/p>\n<ul data-start=\"4904\" data-end=\"5047\">\n<li data-section-id=\"dgix53\" data-start=\"4904\" data-end=\"4928\">sponsor discount codes<\/li>\n<li data-section-id=\"90313h\" data-start=\"4929\" data-end=\"4945\">loyalty points<\/li>\n<li data-section-id=\"oitl3w\" data-start=\"4946\" data-end=\"4963\">prize giveaways<\/li>\n<li data-section-id=\"b9losd\" data-start=\"4964\" data-end=\"4989\">exclusive member offers<\/li>\n<li data-section-id=\"1x3igys\" data-start=\"4990\" data-end=\"5007\">product bundles<\/li>\n<li data-section-id=\"1duddcp\" data-start=\"5008\" data-end=\"5029\">competition rewards<\/li>\n<li data-section-id=\"h4mozu\" data-start=\"5030\" data-end=\"5047\">expo promotions<\/li>\n<\/ul>\n<p data-start=\"5049\" data-end=\"5104\">This makes sponsorship more interactive and measurable.<\/p>\n<h2 data-section-id=\"2t0x66\" data-start=\"5111\" data-end=\"5138\"><\/h2>\n<h2 data-section-id=\"2t0x66\" data-start=\"5111\" data-end=\"5138\">For Events and Expo 2026<\/h2>\n<p data-start=\"5140\" data-end=\"5234\">Loyalty Rewards can also connect with our future events and planned <strong data-start=\"5208\" data-end=\"5233\">Expo in November 2026<\/strong>.<\/p>\n<p data-start=\"5236\" data-end=\"5262\">Users may be rewarded for:<\/p>\n<ul data-start=\"5264\" data-end=\"5447\">\n<li data-section-id=\"12zfkav\" data-start=\"5264\" data-end=\"5286\">registering interest<\/li>\n<li data-section-id=\"1kq74wt\" data-start=\"5287\" data-end=\"5307\">attending the expo<\/li>\n<li data-section-id=\"2y2gmw\" data-start=\"5308\" data-end=\"5335\">visiting exhibitor stands<\/li>\n<li data-section-id=\"ripzrs\" data-start=\"5336\" data-end=\"5357\">supporting sponsors<\/li>\n<li data-section-id=\"2m61x5\" data-start=\"5358\" data-end=\"5386\">joining live presentations<\/li>\n<li data-section-id=\"cn0c3c\" data-start=\"5387\" data-end=\"5418\">participating in competitions<\/li>\n<li data-section-id=\"yv6hxp\" data-start=\"5419\" data-end=\"5447\">buying expo-related offers<\/li>\n<\/ul>\n<p data-start=\"5449\" data-end=\"5507\">This helps connect online activity with real-world events.<\/p>\n<h2 data-section-id=\"5zmny1\" data-start=\"5514\" data-end=\"5538\"><\/h2>\n<h2 data-section-id=\"5zmny1\" data-start=\"5514\" data-end=\"5538\">Why This Is Important<\/h2>\n<p data-start=\"5540\" data-end=\"5603\">The future of media and commerce is not just about showing ads.<\/p>\n<p data-start=\"5605\" data-end=\"5640\">It is about building relationships.<\/p>\n<p data-start=\"5642\" data-end=\"5758\">People want value, offers, trust and participation.<br data-start=\"5693\" data-end=\"5696\" \/>Brands want attention, engagement, customers and repeat sales.<\/p>\n<p data-start=\"5760\" data-end=\"5803\">Loyalty Rewards helps bring these together.<\/p>\n<h2 data-section-id=\"16fj8zt\" data-start=\"5810\" data-end=\"5823\"><\/h2>\n<h2 data-section-id=\"16fj8zt\" data-start=\"5810\" data-end=\"5823\">Our Vision<\/h2>\n<p data-start=\"5825\" data-end=\"5949\">Our vision is to build a loyalty system that rewards the people who support our channels, sponsors, brands and marketplaces.<\/p>\n<p data-start=\"5951\" data-end=\"5998\">We want to create a community where people can:<\/p>\n<ul data-start=\"6000\" data-end=\"6126\">\n<li data-section-id=\"1975jqg\" data-start=\"6000\" data-end=\"6015\">watch content<\/li>\n<li data-section-id=\"hnu4mr\" data-start=\"6016\" data-end=\"6033\">discover brands<\/li>\n<li data-section-id=\"1tbab8o\" data-start=\"6034\" data-end=\"6050\">receive offers<\/li>\n<li data-section-id=\"183y526\" data-start=\"6051\" data-end=\"6065\">buy products<\/li>\n<li data-section-id=\"22e0r8\" data-start=\"6066\" data-end=\"6080\">earn rewards<\/li>\n<li data-section-id=\"k8ymb9\" data-start=\"6081\" data-end=\"6094\">join events<\/li>\n<li data-section-id=\"6iy43n\" data-start=\"6095\" data-end=\"6126\">support businesses they trust<\/li>\n<\/ul>\n<p data-start=\"6128\" data-end=\"6177\">This makes 555.com.au more than a media platform.<\/p>\n<p data-start=\"6179\" data-end=\"6219\">It becomes a community commerce network.<\/p>\n<h2 data-section-id=\"r1ktal\" data-start=\"6226\" data-end=\"6254\"><\/h2>\n<h2 data-section-id=\"r1ktal\" data-start=\"6226\" data-end=\"6254\">For Businesses and Brands<\/h2>\n<p data-start=\"6256\" data-end=\"6372\">If your business wants to promote products through 555.com.au, Loyalty Rewards can help make your campaign stronger.<\/p>\n<p data-start=\"6374\" data-end=\"6400\">We can help brands create:<\/p>\n<ul data-start=\"6402\" data-end=\"6571\">\n<li data-section-id=\"hwcwp4\" data-start=\"6402\" data-end=\"6423\">reward-based offers<\/li>\n<li data-section-id=\"e9s47z\" data-start=\"6424\" data-end=\"6443\">loyalty campaigns<\/li>\n<li data-section-id=\"1yvdo7y\" data-start=\"6444\" data-end=\"6465\">customer incentives<\/li>\n<li data-section-id=\"vpqwo0\" data-start=\"6466\" data-end=\"6483\">sponsor rewards<\/li>\n<li data-section-id=\"ko98ce\" data-start=\"6484\" data-end=\"6503\">member-only deals<\/li>\n<li data-section-id=\"11n1pzu\" data-start=\"6504\" data-end=\"6524\">competition prizes<\/li>\n<li data-section-id=\"1di8y8v\" data-start=\"6525\" data-end=\"6545\">group deal rewards<\/li>\n<li data-section-id=\"ssotqg\" data-start=\"6546\" data-end=\"6571\">expo-related promotions<\/li>\n<\/ul>\n<h2 data-section-id=\"14yfocs\" data-start=\"6578\" data-end=\"6596\"><\/h2>\n<h2 data-section-id=\"14yfocs\" data-start=\"6578\" data-end=\"6596\"><\/h2>\n<p data-start=\"6598\" data-end=\"6678\"><strong data-start=\"6598\" data-end=\"6678\">Loyalty Rewards are where content, customers and community become connected.<\/strong><\/p>\n<p data-start=\"6680\" data-end=\"6843\" data-is-last-node=\"\" data-is-only-node=\"\">Through 555.com.au, viewers can become customers, customers can become loyal supporters, and brands can build stronger long-term relationships with their audience.<\/p>\n<p data-start=\"6680\" data-end=\"6843\" data-is-last-node=\"\" data-is-only-node=\"\">\n","protected":false},"excerpt":{"rendered":"<p>Rewarding Viewers, Customers and Community Members At 555.com.au, we believe that audiences should not only watch content. They should also be able to participate, support brands, receive value and be rewarded. Our Loyalty Rewards system is part of our bigger vision to connect online TV, social media, marketplaces, group deals and community engagement. The goal [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-1037","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/555.com.au\/index.php\/wp-json\/wp\/v2\/pages\/1037","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/555.com.au\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/555.com.au\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/555.com.au\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/555.com.au\/index.php\/wp-json\/wp\/v2\/comments?post=1037"}],"version-history":[{"count":1,"href":"https:\/\/555.com.au\/index.php\/wp-json\/wp\/v2\/pages\/1037\/revisions"}],"predecessor-version":[{"id":1038,"href":"https:\/\/555.com.au\/index.php\/wp-json\/wp\/v2\/pages\/1037\/revisions\/1038"}],"wp:attachment":[{"href":"https:\/\/555.com.au\/index.php\/wp-json\/wp\/v2\/media?parent=1037"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}